Boyuan Zhao – Ecommerce Email Marketing School

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Boyuan Zhao – Ecommerce Email Marketing School


Introducing Ecommerce Email Marketing School: Transform Your Shopify Store into a Revenue-Generating Powerhouse

Welcome to Ecommerce Email Marketing School, a game-changing program designed to increase your e-commerce revenue by 30% or more. 

This is your one-stop shop for mastering the art and science of email marketing for Shopify stores. Whether you are a brand founder or a marketing agency, this program is tailored to elevate your bottom line and offer exceptional experiences to your customers.

What Makes This Course Special?

The power of email marketing, especially in the e-commerce space, needs to be more utilized. This program demystifies the process, focusing on both acquisition and retention. It’s not just about driving traffic; it’s about nurturing lasting customer relationships. 

Unlike many other marketing channels focusing on top-of-the-funnel traffic, email marketing is a powerful retention tool—your lethal weapon in creating a sustainable business.

Course Modules:

Module 1: Welcome to Ecommerce Email Marketing School

  • Meet your seasoned instructor.
  • Unlock the course’s support guide and program maximization tools.
  • Debunk false beliefs around emails.
  • Familiarize yourself with metrics, roadmaps, and the powerful Klaviyo setup.

Module 2: Acquisition Flows

  • Master revenue-generating flows: Welcome flow, Abandon checkout flow, Abandon cart flow, Abandon product flow, and Abandon site flow.

Module 3: Retention Flows

  • Develop post-purchase email flows designed to turn customers into life-long patrons: Customer thank you flow, Customer win-back flow, Customer upsell flow and Sunset unengaged flow.

Module 4: Campaign Mastery

  • Dive into various email campaign angles, their planning, structure, and other ingenious hacks.
  • Learn the best practices for various types of campaigns, including Sales, Announcement, Holiday, and Content campaigns.

Module 5: How to Run a Tight Email System

  • Understand how to design high-converting emails and communicate with your graphics team.
  • Receive a masterclass on email copywriting.

Module 6: Email Capture and High-Converting Form Framework

  • Discover how to capture leads through pop-ups, giveaways, and collaborations.
  • Master the art of high-converting pop-up forms.

Module 7: Email Optimization – 8 Figure Decision Framework

  • Unveil the decision-making framework for optimizing emails.
  • Learn how to conduct split tests for Flows, Campaigns, Forms, and Segments.

Bonus Material:

  • Swipe File of Email Designs
  • Black Friday Strategy
  • Deliverability 101
  • Live Strategy Sessions

Who is This Course For?

  • Brand Founders: Experience an increased bottom line, transforming your e-commerce store into a profit-generating machine.
  • Marketing Agencies: Improve service delivery and client retention rates by offering robust and effective email marketing strategies.

Why Choose Us?

  • Your ROI isn’t just financial; it’s educational. Our commitment to your success extends far beyond the course modules.
  • Live strategy sessions and real-world examples
  • The curriculum is continually updated to reflect the latest trends and best practices in email marketing.

Take the plunge and enrol in Ecommerce Email Marketing School today to unlock hidden revenue streams in your business like never before. Thank you for investing your attention and resources with us; we promise a wildly positive ROI.